Smile, you're on camera.

"Showcasing lasso tool skills". Photo by: iPhone 13 mini.
I’m an experienced Art Director with a genuine love for design and visual communication. I value the conceptual and strategic part equally, for no design can save a bad idea, just as no idea can thrive without purpose.
With over a decade of experience as an art director and designer in both Stockholm and New York, I’ve had the great opportunity to work with a wide range of brands and creative teams, from global network agencies to small studios and in-house teams. I thrive in cross-disciplinary environments, where strategy, design and technology meet to create meaningful brand experiences.
I combine a strategic mindset with a hands-on approach to visual
communication, always aiming to translate brand goals into
clear, creative, and effective visual ideas. My process is rooted
in simplicity and purpose, which in turn leads to clarity, ensuring
that the work not only looks amazing but also makes sense and
creates real value for both the client and the target audience.
They say I have great organizational skills and a good vibe person in general. Get in touch if you want to grab a coffee and talk biz.
Selected Work Experience
+ Computer Handmade.
Art Director/Designer.
Stockholm.
10.2023 - Present
+ Delorean.
Digital Art Director.
Stockholm.
03.2025 - 09.2025
+ River Cresco.
Art Director.
Stockholm.
12.2021 - 09.2023
+ ACNE Advertising.
Art Director.
Stockholm.
06.2021 - 11.2021
+ The Absolut Company.
Global Art Director.
Stockholm.
04.2018 - 07.2021
+ Mirum Agency.
Designer/Creative.
Stockholm.
10.2015 - 09.2017
+ Atmosphere BBDO.
Art Director.
New York.
04.2013 - 08.2014
+ BBDO NY.
Jr. Art Director.
New York.
01.2013 - 04.2013
+ B-Reel.
Designer/Creative intern.
New York.
06.2012 - 12.2012
+ Your Majesty.
Design squire.
New York.
01.2012 - 06.2012
Selected Client Experience
Absolut / Google / Visa / Emirates / Nike / Kahlúa / Finnair / Treasury Wine Estates / Vodafone / Universal Music Group / M&M's / AT&T / Verizon / Hewlett Packard / Nintendo / Blue Note / Eglo Records